

Tool mentioned in this comparison

Donna is a well-funded Belgian startup (over €5.5M raised) that has built a strong product for field sales teams. Their multimodal AI assistant briefs reps before meetings, captures interactions during and after via WhatsApp, voice, and wearable devices, updates CRM records, and drafts follow-up communications. For account managers who visit existing customers and need to keep their CRM current, Donna solves a real problem, and does it through WhatsApp, which validates the channel approach.
The key distinction is workflow stage. Donna works with existing contacts that are already in your CRM. A sales rep visits a customer they've been managing, Donna captures what happened and updates the record. The contact exists, the relationship exists, the CRM record exists. Donna keeps it current.
SpeakSoon does the opposite. We help professionals capture new contacts from networking events, people they've never met before and have zero data on. We create the CRM record rather than updating it. We capture the first conversation, not the fifteenth. In practice, the two are complementary: SpeakSoon captures networking contacts and pushes them to CRM. Donna manages the ongoing relationship from there. Pre-CRM meets on-CRM.
| Donna | SpeakSoon | |
|---|---|---|
| Focus | Updating CRM records after field visits to existing customers | Capturing new contacts at networking events |
| Workflow stage | On-CRM: manages existing relationships | Pre-CRM: creates new relationships |
| Requires | CRM with existing contact records | Works standalone or pushes to CRM |
| Input method | WhatsApp, voice calls, iMessage, email, and wearable devices | WhatsApp: photos, voice notes, text, screenshots |
| Contact creation | Primarily works with existing CRM records and scheduled visits | Yes, creates new contacts from scratch |
| Enrichment | Updates existing data | Enriches new contacts with LinkedIn and company data |
| Follow-up | Meeting notes and CRM updates | Personalized follow-up drafts for new connections |
| Best for | Sales teams doing regular customer visits | Professionals capturing new contacts at events |
If your sales team does regular field visits to existing customers and the challenge is keeping CRM records up to date after those meetings. Donna is built precisely for that account management workflow.
If your challenge is the front end of the funnel: meeting new people at events and converting those first conversations into pipeline. If your contacts don't exist in any system yet. If you need to go from "met someone at a conference" to "enriched contact in CRM with follow-up sent" without hours of manual work.
SpeakSoon captures new contacts at events and pushes them to CRM. Donna keeps those records updated as the relationship develops through field visits. One tool for acquiring contacts, another for managing them.
FAQ

Get started
Set up in 2 minutes.